TAB Flow
TAB Bank came out with a new product that gave you the ability to spend your money and invest it with one swipe of the card. They needed a logo, a look and feel, and a videoshoot to promote it. Done and dusted. In distilling their brief we decided that we needed to deliver some off the wall ideas for all of their needs including the name SPENDVESTING; the art of spending and investing all at the same time. I got the opportunity to design and help produce all of this work, from logo and branding to brainstorming ideas for the spots to video production as well as all the ad design and everything in between. This was a great example of everything from the ground up that I'm proud to be able to be doing.